Webinar: a deep dive into Spott interactivity

Applications & best practices using interactivity

During this webinar we took a deep dive into the use of Spott from uploading the media, creating the custom interactivity to publishing it.

Next to that deep dive, we went through different ways how interactivity can be used to benefit the business and what that would look like by presenting actual cases and examples:

boost the content value for the reader uplifting session duration, average session time, lower bounce rate and more recurring visits. Check out these travel examples and the SAPO-El Corte Ingès case.
create new revenue streams and uplift existing ones. Check out these sports examples and the ELLE case.
create more leads out of every content you have available. Check out the Benetton example and the DPG case.
uplift your e-commerce conversion resulting in a higher conversion rate, but also a higher average order value. Check out these fashion examples and the ZEB and Colruyt cases.
do all of the above in a hyper scalable way using Spott. Check out the Lidl case for more insights.

To get an overview on the Q&A during this session, please visit our support center.

Hungry for more? Check out the dates of the next webinars below the video and don't forget to subscribe 👇

February 8th: interactive images

We’ll show you the ins and outs in a 1/2 hour session on how to create and publish interactive images with a focus on:

image extensions (optimised page loading time)
Add to basket template (higher conversion)
Publishing on Pinterest
Publish on social using the share link
Creating GIFs out of interactive images

February 22nd: interactive videos

We’ll show you the ins and outs in a 1/2 hour session on how to create and publish interactive videos with a focus on:

Publish your interactive videos with the video players like YouTube, Vimeo, Wistia, JW Player, Alugha,..
Work with dynamic tags
Use your CRM (Hubspot, Salesforce,..) to produce lead generation out of your interactive videos
Present the most relevant content to your viewers using video branching