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What is Shopify and how can it benefit you?

Insights

Written by

Shopify and SPott

Read what Shopify has to offer, how it can help you to grow your business. And how Spott can help you make your online store next level.

What is Shopify?

Shopify is a simple program for online sellers that also includes a Point Of Sale (POS) tool for accepting payments in physical locations. It enables retailers to develop a multi-channel experience that promotes the brand. You may construct a website and use their shopping cart solution to sell, ship, and manage your products with their subscription-based platform.

It includes a number of tools to assist you in analyzing every area of your online store. Users can use these technologies to create personalized online experiences for clients while maximizing the Return on Investment (ROI) on their marketing spending. The technology also helps to reduce overall expenses by automating customer relationship management, inventory management, transactions, and other processes.

The platform was designed for scalability and dependability, with enterprise-level technology that is now available to companies of all sizes. This Ecommerce platform powers over 800,000 businesses with around 150 countries and is used by companies such as Tesla Motors, Budweiser, Red Bull, the Los Angeles Lakers, the New York Stock Exchange, GoldieBlox, and many others.

How does Shopify work?

Companies may use Shopify to create and personalize an online store and sell in a variety of areas, including web, mobile, in-person, brick-and-mortar locations, and pop-up shops, as well as via many channels ranging from social media to online marketplaces.

Shopify is entirely cloud-based and hosted, so you can access it from any connected suitable device, and we will manage all software and server upgrades and maintenance for you. This allows you to access and administer your business from any location with an internet connection.

A commerce business requires a variety of tools on any given day to handle items, inventories, payments, and shipping—and they spend a lot of time and money connecting the diverse systems and data.

This specific ecommerce platform brings those technologies together and guarantees that you can quickly access and integrate any other business tools required to make Shopify work for your company.

What can I sell on Shopify?

Making a Shopify store is one thing; making it successful is quite another. To quickly expand your store, start offering things with a high buy rate and a solid profit margin. So here’s the million-dollar question: what should you sell on Shopify?

Shopify is a platform that allows businesses to construct online storefronts rather than a marketplace like Amazon, eBay, or Etsy. So the question of whether you can sell anything may arise. However, this is not the case. Shopify does not allow you to sell everything.

To use the Shopify platform to construct your online store, you must comply to the Shopify Acceptable Use Policy. Furthermore, this policy forbids eCommerce merchants from selling banned commodities.

You may sell a variety of things on Shopify, including: Service appointments, Memberships, Consultations, Digital Products, Experiences, Classes and workshops, rentals, Quotes, estimates and assesments, donations, event tickets, digital gift cards and livestreams. 

How can Spott spice up your Shopify-store?

With our Spott software you can insert shoppable links to (360°) images, pdfs and videos, get newsletter subscriptions, link pdf documents or show off with your latest promotion. You can easily add an interactive layer to all your images and videos. Make your videos, catalogs and images interactive. Add call-to-actions, tag products, get newsletter subscriptions and increase conversions. With Spott you’ll get more out of your published pdfs, images and videos by adding interactive elements making your content actionable & measurable. 

Spott is a solution allowing users to get more value out of their published content by making it actionable and measurable in a multichannel environment.

 

The integration of Spott to your Shopify account is possible, to see all the integrations Spott offers click here

The most important feature regarding Spott and Shopfiy is our add-to-cart feature. This layer makes adding products to a basket possible. In the image or video items can be added to a basket and when you’re done shopping, and click on the cart icon, you will be led to a checkout page. This feature will definitly boost your checkout conversion and engagements on your specific Ecommerce page. Want to learn more about our add-to-cart feature and how to set it up click here

Learn more about how you can make interactive content work for your brand and clients with Spott’s interactive content platform. Click here to start your free 14-day Spott trial

Shopify add-to-cart interactive feature Spott

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